In the mid-2000s, Apple launched a long series of popular commercials in which actor John Hodgman played "PC" and Justin Long played "Mac". The commercials claimed that Windows-based PCs are bad and Apple Macs are good. However, in 2021, Long appeared in a series of Intel videos to demonstrate the superiority of laptops with the company's processors over Macs.
It seems that Justin Long has once again changed his technical preferences. At the end of Qualcomm's presentation at Computex 2024, company CEO Cristiano Amon announced that many people have already started pre-ordering the new Copilot+ PC laptops with Windows 11 and Snapdragon X Elite and Plus chips. He added that one individual also wanted to pre-order such a laptop.
In the next video (1:17:00), Justin Long was in the kitchen with an Apple MacBook. He is surrounded by various types of messages (for example, "Warning, battery charge low, 1% remaining"). He brushes them off, then types in a query: "Where can I find a computer with a Snapdragon processor?" He then looks directly at the camera and simply says, "What? Everything is changing." He takes a sip of coffee as the video ends.
There is no information on whether this video clip will be part of a full-scale advertising campaign for Snapdragon-based PCs. Also, Qualcomm announced today that Snapdragon chips will be released for all PC segments, including desktops and compact computers.
Source: NeoWin
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