Meta is developing its own AI-powered search engine to reduce reliance on Google and Bing

Meta Platforms is developing an artificial intelligence-based search engine to reduce its reliance on Google and Bing. This information is reported by The Information, citing a source involved in the strategy development.

According to the source, a web crawlerA web crawler is software or a bot that systematically browses web pages on the internet to collect and index information.] will provide detailed responses to users' questions about current events through the Meta AI chatbot, which is available on WhatsApp, Instagram, and Facebook. Currently, the company relies on Google and Bing for news, promotional offers, and sports updates.

The AI-based search engine sector is rapidly evolving, with OpenAI (the creator of ChatGPT), Google, and Microsoft competing for dominance in this market. Google is actively integrating its powerful AI model, Gemini, into its core products, particularly search. OpenAI utilizes Bing's search engine—its largest investor, Microsoft—for answering current queries.

However, the data collection from the web for training AI models and search engines raises concerns about copyright infringement and fair compensation for content creators. Last week, Meta announced that its chatbot will use Reuters content to respond to user inquiries about news and current events in real time.

Source: Reuters