Rakuten Viber: almost 80% of Ukrainians choose Android, and Samsung is the most popular smartphone brand

At the same time, the number of users who choose smartphones with iOS has been growing for several years in a row.

Rakuten Viber explored which mobile platforms and smartphone models Ukrainians often choose. The majority traditionally prefers phones based on Android - 78% (in February 2024), however, the number of iOS users has been growing for several years: in 2024 - 22%, in 2023 - 19%, and in 2022 - 17%.

The top five most popular smartphone brands remained unchanged compared to the previous two years:

• Samsung
• Redmi
• Apple
• Xiaomi
• Huawei

The top smartphone models also remained unchanged compared to last year's data:

• Redmi 9A
• iPhone 11
• Redmi 9C
• Redmi Note 9
• Redmi 9

It is noted that the statistics were collected using internal tools of Rakuten Viber and include only generalized data about smartphone brands and models.