By | April 24, 2020

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Riding on the prevalence of wrist-worn and ear-worn devices, global shipments of wearable devices reached 49.6 million units during the first quarter (Q1) of 2019, up 55.2 percent in the previous calendar year, the International Data Corporation (IDC) said on Friday. The top five wearable firms by shipment volume, market share, and year-over-year (YoY) growth in Q1 2019 included Apple in the top spot followed by Xiaomi and Huawei with 25.8 percent, 13.3 percent and 10 percent market share, respectively.

Based on IDC’s”Worldwide Quarterly Wearable Device Tracker”, wrist-worn wearables accounted for the vast majority of the market with 63.2 percent share while ear-worn devices experienced the fastest growth (135.1 percent YoY) and accounted for 34.6 percent of wearables shipped.

“The removal of headphone jacks and the greater usage of smart supporters both inside and outside the house have been driving factors in the increase of ear-worn wearables,” Jitesh Ubrani, Research Manager for IDC Mobile Device Trackers, explained in a statement.

The Apple Watch became highly effective at capturing unit share, but more importantly, dollar share as the average selling price (ASP) of these watches has risen from $426 in Q1 2018 to $455 at the latest quarter.

“Looking ahead, this will become an increasingly important category as important platform and device manufacturers use ear-worn apparatus as an on-ramp to lure consumers into an ecosystem of wearable devices that match the smartphone but also give the capacity to leave the phone behind when necessary,” Ubrani explained.

Xiaomi ranked second due to the prevalence of its own Mi Band, which accounted for approximately five million shipments, whilst Huawei ended the quarter with a market-beating development of 282.2 percent.

Huawei’s success in the wearables marketplace was directly tied to its success in smartphones as the two products are usually bundled together, said IDC.

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